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How The 'Niche' Sex Toy Market Grew Into An Unstoppable $15B Industry

Plus, the brand uses only recyclable cardboard materials in its packaging. We rounded up the 15 best sex toys to suit any preference and budget. Referral advertising is more organic in that it relies on a customer’s outstanding experience prompting them to rave to family and friends. However, there are ways businesses can push customers to refer their social circle to your sex toy business. One such means is to reward customers with discounts or merchandise for each referral.

Ideal for discreet play and adventurous couples, these toys add a new level of excitement and versatility to intimate moments. A dildo is a non-vibrating phallic-shaped toy designed for penetration. Some look exactly like a real penis, complete with human skin tones and veins, whereas others are more abstract. Dildos can be made from a range of materials, including silicone, rubber, and glass. They range in size from a few inches long to ones that over a foot.

If you plan to use images or videos in the marketing of your sex toy business, you should familiarize yourself with laws pertaining to such. On the other hand, if you’re creating images and/or videos, you may want to consider following the same guidelines for business in the adult industry, such as pornography or phone sex. These guidelines require you to obtain a government-issued photo ID verifying the age of anyone you employ in the adult toys industry. In the case of an audit by law enforcement, you may need to produce said verification.

Namaste ?? - You can shop official Kiiroo products from IMBesharam.com (our Indian reseller) and get delivery all over India & Middle East. Certain clean botanical blends can act as aphrodisiacs that enhance sexual arousal and improve low sex drive. Dedicated to providing pleasure tips, toy guides, research, and sex education.

Even the "solo" shoppers can fall into different categories, like those purely seeking please, those exploring their limitations, and those healing from traumatic experiences. That said, there are many different potential customer profiles that your branding can seek to target. Due to the popularity of the Fifty Shades trilogy, sex toys mentioned in the books saw a sales increase of 400 percent.